Sr. Manager, Growth Marketing Analytics

BUILD SOMETHING BIGGER THAN YOURSELF 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How you will contribute to our magical experience?:

The Sr. Manager will play a pivotal role in extracting insights and developing growth and retention strategies for our streaming business. In close collaboration with the Content, Brand Marketing, Product, and VX teams, you will analyze the impact of marketing campaigns, audience segmentation, user behavior, and subscriber growth to identify new opportunities and challenges. Your strategic analysis and data-driven approach will be instrumental in driving the growth and innovation of Disney+ and Star+.

The Sr Manager will be responsible for:

• Utilize large datasets, including SQL/snowflake, to analyze and extract insights.
• Collaborate with cross-functional teams to drive growth and innovation in our streaming services.
• Explore and visualize data using tools like Looker, Power BI, Data Studio, Tableau, etc.
• Leverage statistical programming languages like Python/R to enhance data analysis (desired but not mandatory).
• Strong leadership skills with the ability to motivate and inspire a high-performing team.
• Collaborative approach to foster teamwork and drive collective success.
• Communicate findings effectively through storytelling, translating data into valuable insights for informed decision-making.
• Foster relationships with business stakeholders and colleagues, effectively managing and collaborating with them.
• Demonstrate attention to detail and accuracy when working with large amounts of data and numerical information.
• Apply statistical and mathematical understanding to enhance analysis.

What we need from you to be part of this story:

• Bachelor's degree in Economics, Business, Statistics, Actuarial Science, Computer Science, or related fields.
• Postgraduate or master's degree in Business Administration, Sociology, Economics, Data Science, Statistics, or relevant disciplines. (Desired)
• Fluent in English.
• Strong expertise in SQL, Looker/Power BI, Python/R, and Microsoft Excel.
• Experience with large datasets and data exploration.
• Familiarity with growth marketing strategies (preferred).
• Ability to derive concise insights from complex data sets.
• Proficiently use Microsoft Excel, employing advanced techniques.
• Desired understanding of machine learning techniques.
• Business-oriented mindset with strategic thinking abilities.
• Effective communication and storytelling skills.
• Innovative and adaptable, capable of working in dynamic environments.

Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

#BePartOfTheStory

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney