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Associate Manager, Social Media Title Marketing (Nat Geo)

Apply NowApply Later Job ID 10003274 Location Burbank, California, United States / Washington, DC, United States Business ABC Date posted Aug. 12, 2022 Flex Type Hybrid

- This role is considered hybrid, which means the employee will work a portion of their time on-site from a Company designated location and the remainder of their time remotely.

Job Summary:

Do you love TV & movies? Do you scroll through social until way past your bedtime? Do you care about wildlife and exploration? Are you brimming with curiosity about the world around you? Do you love Nat Geo and everything it stands for?

If you answered yes, keep reading!

We are searching for an Associate Manager, Social Media Title Marketing to help lead our social campaigns for National Geographic films and television series. A successful candidate will be responsible for handling social title campaigns from production to launch – with best-in-class creative social stunts, community strategies, as well as creative asset development and delivery. You will report to the Sr Manager, Social Media Title Marketing and work very closely with the entire social team and the broader marketing organization.

Responsibilities

  • Creative high-impact social campaigns for assigned titles, working closely with counterparts across marketing functions, in order to drive viewership of Nat Geo content across linear and streaming platforms
  • Communicate social strategy, campaign voice, platform strategy, and creative rollout through share-ou presentations and on-sheets – evolving tactics throughout each campaign as new data emerges.
  • Manage creative development of social-first creative assets through the pipeline including giving creative direction and notes, along with securing final approvals and sign-off.
  • Work closely with counterparts across marketing to creative high impact moments around title debuts – including announcements, trailers, press, etc.
  • Partner with the broader marketing title teams on talent social training, on-set social capture, live social media event coverage, digital activations, digital paid media creative, influencer activations, etc.
  • Advise on, communicate and implement best social media practices and cultural landscape as it pertains to the title.

Basic Qualifications

  • 2+ years of social media marketing experience
  • A demonstrated understanding of social platform tools and best practices across Instagram, TikTok, Twitter, and others.
  • A team-first, collaborative mentality.
  • Strong organizational, communication, and writing skills.
  • Ability to prioritize, multi-task, and meet deadlines.
  • A high degree of drive, energy, accountability, and initiative.
  • A commitment to inclusivity.
  • Ability to build and manage relationships.
  • A passion for science, nature, history – and an insatiable curiosity for the world around us
  • Endless creativity.

Required Education

  • Bachelor’s degree or equivalent work experience.

About ABC:

The Disney General Entertainment Content group creates original entertainment and news content for the Company’s streaming platforms and its cable and broadcast networks.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with National Geographic Partners PAY SVC, which is part of a business we call ABC.

National Geographic Partners PAY SVC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

Apply NowApply Later

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