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Manager, Media Investment

Apply NowApply Later Job ID 781730BR Location Burbank, California, United States; New York, New York, United States Business Disney Media & Entertainment Distribution Date posted Apr. 19, 2021

Job Summary:

This position can sit in Burbank, CA or New York, New York.

On behalf of the DMED streaming divisions, the theatrical studio team, and all Disney broadcast and cable networks, it is the investment team’s responsibility to increase media efficiency and grow revenue via deeper media vendor partnerships, advanced analytics, internal synergy analysis, and sharing of data and cross-divisional communication on marketing effectiveness. Media Investment will work directly with media vendors and in conjunction with agencies, research, and internal marketing teams, to ensure business growth and financial benefit for The Walt Disney Company.

The Manager of Media Investment will play an important role in our new media investment organization. This includes: working on DMED linear, multiplatform and digital investment strategies, marketing analytics, and agency management. The ideal candidate possesses outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines. Must enjoy working in a fast-paced, dynamic environment. Proven ability to handle a high-volume workload with a can do attitude.

Responsibilities:

  • Assist senior management in upfront process (linear, multiplatform & digital), marketing analytics, and agency management
  • Lead and advocate for your assigned line-of-business in the new DMED buying organization ensuring they receive significant benefit from DMED’s collective buying power
  • Create expanded media investment opportunities with media partners and agencies
  • Assist in holistic analysis of digital attribution and leverage knowledge to improve ROI across DMED
  • Work closely with senior management to evaluate spending across lines-of-business for most profitable sales outcomes
  • Partner with media planners from across DMED to share new tactics, strategies and best practices for learning and implementation
  • Seek, create and recommend new investment strategies/partners that garner greater value for your dedicated divisions
  • Stay on top of industry trends, ad products, and consumer behaviors to inform how divisions can incorporate new technologies and partners into campaigns
  • Lead/Write/Organize Cross DMED/Disney plans to help unify and accelerated thinking and best practices across all media teams
  • Work with Assistant on scheduling meetings and internal statuses, providing agendas and recaps for larger team

Basic Qualifications:

  • Bachelor’s Degree
  • 5+ years relevant media experience
  • Media buying, Media planning and/or strategy experience
  • TV network, streaming or entertainment experience preferred
  • Proficient in Microsoft tools
  • Project management skills/experience
  • Collaboration skills
  • Outstanding communication, organizational, analytical and problem-solving skills
  • Flexibility and ability to work in a fast paced and dynamic environment
  • Strong communication skills with a can-do, positive attitude and a desire to get things done
  • Ability to be a collaborative team player who can inspires others to develop and execute new ideas
  • Ability to help create new processes and work flow on the DMED team


About Disney Media & Entertainment Distribution:

Comprised of the Company’s international business units and various direct-to-consumer streaming services, Disney Media & Entertainment Distribution (DMED) aligns technology, media distribution and advertising sales into a single business segment to create and deliver personalized entertainment experiences to consumers around the world.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with American Broadcasting Companies, Inc., which is part of a business segment we call Disney Media & Entertainment Distribution.

American Broadcasting Companies, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other basis prohibited by federal, state or local law. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

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