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Associate Principal Counsel - Digital Advertising

Apply Now Apply Later Job ID 522388BR Location Glendale, California, United States Business The Walt Disney Company (Corporate) Brand The Walt Disney Company (Corporate) Date posted 02/01/2018
At Disney, we‘re storytellers. We make the impossible, possible. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring stories to life through our movies, products, interactive games, parks and resorts, and media networks. Now is your chance to join our talented team that delivers unparalleled creative content to audiences around the world.

The Associate Principal Counsel (“APC”) will provide legal advice and support for DCPI’s Publishing and Digital Media Team and its Games and Apps Team. In particular, the APC will draft and negotiate agreements related to digital advertising sales, advertising technology, data collection and use, influencer marketing, digital media buying, social media platforms, and user acquisition. The APC will also perform pre-publication reviews of advertising content for compliance issues. The APC will work with the Assistant Chief Counsel of advertising to advise The Walt Disney Company and its affiliates on advertising law compliance, policy, and process, including native advertising, testimonials and endorsements, claim substantiation, and digital disclosures. The APC may also work on sponsorships, contests and sweepstakes, user generated content, content production and development, and business development. The APC will also need a good working knowledge of privacy, data security and social media, in order to help clients navigate these areas in conjunction with the Walt Disney Company’s subject matter experts. The APC will be supported by two paralegals and administrative assistant, who also support other attorneys. The APC will be part of the DCPI Legal team and will directly report to the Assistant Chief Counsel of advertising.

Responsibilities

  • Structure, draft, and negotiate contracts relating to advertising sales, advertising technology, data collection and use, influencer marketing, social media platforms, media buying, and user acquisition, including insertion order terms and conditions, promotion agreements, custom content agreements, data sharing agreements, data provider agreements, supply side platform agreements, research and analytics services agreements, media agency agreements, software license agreements, software as a service agreements, services agreements, evaluation agreements, and non-disclosure agreements.
  • Review advertising before it is published to ensure compliance with advertising law and policy, including compliance with FTC Guidelines, CARU Guidelines, internal company guidelines, and other digital advertising industry standards and practices.
  • Advise on advertising law compliance, policy, and process, including native advertising, testimonials and endorsements, claim substantiation, and digital disclosures.
  • Provide other advertising and marketing legal advice and transactional support for DCPI and other businesses of The Walt Disney Company, including counseling and collaborating with other legal colleagues on associated issues such as sponsorships, contest and sweepstakes, user generated content, content production and development, and business development.

Basic Qualifications

  • Minimum of eight (8) years’ experience in a law firm advising major corporate clients and/or corporate legal department, including structuring, negotiating and drafting contracts and preferably specializing in issues related to digital advertising.
  • Ability to identify and analyze complex issues and devise solutions and strategies.
  • Ability to anticipate and understand the implications of agreements, contractual provisions, and related decisions on a client, including identifying and assessing potential risks and impacts.
  • Excellent written and verbal communication skills.
  • Strong drafting, negotiating and writing skills, as well as the ability to problem solve in an efficient, business-friendly, creative manner.
  • Ability to identify and analyze complex issues and devise solutions and strategies.
  • An excellent work ethic and commitment to professionalism; excellent attention to detail.
  • Strong interpersonal skills and ability to collaborate with all levels of co-workers both internal and external.
  • Must be willing to take “ownership” of projects and think proactively.
  • Ability to handle a high volume of work and work through projects with minimal supervision.
  • Superior organizational skills with the ability to multi-task, and prioritize workload efficiently and effectively.
  • Strong computer skills, including proficiency with Microsoft Word, Outlook, PowerPoint, and Excel.

Preferred Qualifications

  • Ten (10) years’ experience structuring, negotiating and drafting contracts for a law firm advising major corporate clients and/or corporate legal department, preferably specializing in issues related to digital advertising.
  • Experience providing legal services related to regulatory aspects of digital and online content and advertising, including FTC Guidelines, CARU Guidelines, other digital advertising industry guidelines, privacy, behavioral tracking, targeting, security, and related matters.
  • Experience providing legal services to international teams.
  • Experience providing legal services related to digital and mobile marketing, promotions, and related services and systems.
  • Experience providing legal advice in support of advertising technology.

Required Education

  • Law degree from an accredited law school required.
  • Membership in the California Bar or willingness and qualification to be Registered In-House Counsel required.

Preferred Education

  • Law degree from top tier law school.

Company Overview

At Corporate, you’ll team with the best in the business to build one of the most innovative global businesses in any industry. Uniquely positioned at the center of an exciting, multi-faceted Company, the forward-thinkers at Disney Corporate constantly pursue new ideas and technologies to help the Company’s many businesses drive value, all the while gaining something valuable from the experience themselves. Come see the most interesting Company from the most interesting point of view.

Additional Information

This position is a legal entity of The Walt Disney Company, an equal opportunity employer.









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