Skip to main content

Director-Product Design Softlines (Vertical)

Apply NowApply Later Job ID 773630BR Location Glendale, California, United States Business Parks, Experiences and Products Date posted Feb. 18, 2021

Job Summary:

Director of Product Design – Softlines (Vertical)

Lead the product design & development for various Walt Disney Company franchises working with creative and brand merchandising to ensure highest quality, consumer focused, trend right product lines across channels of distribution for vertical, wholesale and flexible business models that build brand equity and meet financial targets

Responsibilities:

  • Lead the execution of product design & development for softlines to deliver on business needs and strategic intent of category
  • Lead up-front trend POV for softlines in partnership with creative
  • Identify future areas of growth (with approval of VP) in the franchise and across product categories
  • Develop consumer centric product lines that are trend right, deliver market-leading innovation, drive revenue and capture market share globally
  • Deliver designs that deliver great price/value for each tier of the value pyramid
  • Drive a product design strategy that ensures stronger sell-through at retail each season, year after year
  • Partner with Consumer Insights, Measurement & Analytics team to apply consumer insights to product design
  • Relentlessly monitor competitors, product innovations and market dynamics to deliver trend right product for each tier of the segmentation pyramid.
  • Manage team to select and approve materials, colors and component parts for softlines
  • Mange team to sketch, design and proto-type seasonal items with factory and sourcing partners
  • Direct product approvals that uphold the integrity of our franchise and deliver the highest quality products for the money
  • Work with partners to design and approve market leading product lines for the franchises
  • Direct execution against seasonal concept and vision for categories in partnership with Creative, Merchandising and Sourcing
  • Partner with Studio, Content Providers, Global Creative and Marketing teams to bring our content and IP to life properly and with a consistent brand point of view across the globe
  • Monitor and maintain quality in color, material, function and form of all products
  • Obtain QA approvals and re-design as needed to meet global quality standards
  • Manage agency relationships
LEADERSHIP / MANAGEMENT
  • Build compelling stories to drive brand vision and increase emotional connection with our consumers
  • Drive conversation and activities with sourcing to develop and cost the line.
  • Drive conversation with merchandising to create a product line in all activities, key milestone meetings
  • Leads communication and collaboration with key franchise partners
  • Communicates to influence cross-functional partners to drive execution and remove road blocks
  • Strong point of view on consumer and trend effectively communicated across stakeholders and management
  • Leads through ambiguity
  • Manages direct reports with immediate feedback on performance and weekly touch bases to review deliverables, regular development and coaching
  • Builds, develops and retains best in class Design talent
  • Manages operating budget for category to meet financial targets

Basic Qualifications:

  • 10 years of related experience
  • Experience in designing softlines product that resonates with consumers both globally and locally across the world
  • Experience working with large-scale, global retailers and partners to bring product designs to market for a variety of different consumer targets
  • Demonstrated ability to lead a product design team in the creation of consumer-led items from concept through activation
  • Demonstrated ability to capitalize on market trends and consumer zeitgeist to maximize value creation throughout the trend cycle
  • Demonstrated ability to create, leverage and scale innovation in consumer products
  • Strategic thinker with the ability to drive quality product design within financial KPI’s
  • Strong interpersonal skills and ability to influence a diverse audience including experience working with external partners and business owners to bring product designs to life
  • Successful experience working, and thriving, in a highly matrixed company structure
  • Robust leadership and talent development abilities and a collaborative and effective management style
  • Strong Team Player – The ability to build & foster collaborative partnerships across functions & departments within The Walt Disney Company and externally
  • Well-developed Communication Skills
  • Proven ability to think creatively and disruptively to bring and infuse new ideas into product design
  • Experience in multiple segments within the global market
  • Demonstrated ability to lead the organizational and cultural change efforts needed to ensure new, innovative concepts, business practices, and technologies are fully adopted and integrated into the business
  • Ability to travel domestically and internationally


About Parks, Experiences and Products:

The Parks, Experiences and Products segment includes Disney’s iconic travel and leisure businesses, which include six resort destinations in the United States, Europe and Asia, a top-rated cruise line, a popular vacation ownership program, and an award-winning guided family adventure business. Disney’s global consumer products operations include the world’s leading licensing business across toys, apparel, home goods, digital games and apps; the world’s largest children’s publisher; Disney store locations around the world; and the shopDisney e-commerce platform.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Global Product Development and Creative, Inc., which is part of a business segment we call Parks, Experiences and Products.

Disney Global Product Development and Creative, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other basis prohibited by federal, state or local law. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

Apply NowApply Later