Director of Product- Direct Monetization

Product Strategy & Vision

• Lead Subscription: Will lead the D2C Acquisition charter from the front. Will own and be responsible for driving short- and long-term initiatives to supercharge the already well-oiled machinery around Subscription.
• Product Innovation: 
• Drive tech initiatives in Subscriptions and PaymentsDrive higher multiples of Subscriptions and improve Renewals manifold
• Improve Payment Success Rates and usher in new payment methods and payment integrations
• Lead the charter for Propositions, Discovery, & Fraud Control to attract, onboard, and retain users
• Customer Obsession and User Experience: Never loses sight of the customer, their watching experience and their watch time while driving the D2C Acquisition goals.
• Be consumer obsessed: Understand consumer trends, behaviours to improve/ pivot our product strategy and offerings; not follow but create new trends to deliver differentiated experiences.
• Own the payments and subscription management services products.
• Drive scalability and reliability improvements to an international payments system that is processing hundreds of millions a year and growing fast.
• Experiment and implement optimisations to both recurring billing patterns and consumer facing payments.
• Understand and enhance complete Payment value chain by reducing friction and adding digital features to deliver a superior customer experience.
• Recognize and adopt best practices for building a scalable fraud intelligence platform in the payment and subscription lifecycle.
• Analyze data to identify fraud trends and proactively take action to improve efficiency and reduce time to identify new fraud techniques, tactics, and procedures.
• Partner with Product Strategy and Go-to-Market teams to define and execute product launch plans, including product packaging and pricing.
• Work with the data engineering team to collect the right data signals & organize it in an efficient way.
• Work with the machine learning team based out of our Beijing office to build the right recommendation systems that help us maximize revenue and constantly iterate.
• Ensure world class and modern technology, architecture, governance, and operations
• Driving the ‘working backwards’ approach to build innovative, customer focused end-to-end product solutions
• Incorporate the existing development backlog and make priorities as determined by the business, consumer, and market needs.

Team management & people leadership

• Lead and facilitate the Product Managers, Engineers, and Designers in their definition of product requirements.
• Participate in the team definition, hiring, retention and growth, and evangelize and inspire the team to execute and deliver high quality products with speed
• Provide leadership, mentorship, and product management best practices to a dynamic team of Product Managers
• Collaborate with sales, technology, content, marketing, and other key teams to evangelize and influence product roadmap

Product culture and capabilities

• Advocate product initiatives through the entire lifecycle from idea and planning to development, testing, and launch
• Strengthen the product culture within the team. This will entail engendering a sense of purpose, driving ‘how’ and ‘why’ things are done in a particular way, and owning and ‘running with’ the product values to continuously improve products 
• Think ahead of the end state vision and reverse engineer
• Bring in culture of execution and communication excellence (translating into impeccable documentation, change management, communication symmetry and stakeholder engagement/ alignment
• Build market leadership and world class team known in market for product management capabilities

What to bring

• 10+ years of experience including 2 to 3 years of experience in product leadership roles in consumer tech space
• Prior experience of working with, optimizing, and improving payment products
• Prior experience in developing compelling products with a strong focus on users, and the ability to lead the design and definition of digital / mobile products, services, and features from a strategic, business-driven and a hands-on perspective
• Exposure to breadth of technical experience developing or managing Embedded Systems, Platforms/APIs, User Interfaces, and lightweight software architecture.  He/she will possess the technical aptitude to work with a world class engineering team, and the business sense to leverage it to drive product goals and strategies.

Leadership attributes

• Excellent strategic thinking and results orientation
• Ability to navigate, influence and collaborate across the organization with excellent relationship building skills
• Ability to thrive in an ambiguous and fast-paced environment with limited direction, balance competing priorities, and manage several time-sensitive projects at once.
• Exposure to P&L and other diverse experiences will be an added advantage