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Senior Producer - MarketingApply Now Apply Later Job ID 646579BR Location Houston, Texas, United States Business Disney ABC Television Group Date posted Mar. 08, 2019
KTRK-TV, the ABC owned station located in Houston, TX is looking for an Innovative, Hands-on, Sr. Producer – Marketing. This individual’s primary role will be to help create and oversee the Digital promotion of our station’s Marketing content. We need a content optimization strategy champion who knows how to grow a brand through compelling promotional content creation and getting it in front of the right audiences.
Our Marketing (Non-News) content includes: Network, Syndicated and Locally Produced Programs, Owned Station Group Content including “Localish”, OTT Content, Locally Sponsored Marketing & Community Campaigns, Specials, Live Events, and “Own the Moment” opportunities.
We need a strong leader with excellent communications skills who has the ability to work with all departments to help plan, create, publish and manage the digital presence of this content. Additionally, someone who will provide ongoing feedback and training to department producers/photogs/editors/graphic artists to create SEO-focused production workflows and the most compelling promotional content possible.
We need a Brilliant Ideas Person with the ability to conceptualize and create clean, contemporary, yet attention-grabbing work using their strong promotional writing/editing and graphic skills. Someone with hands-on experience posting, promoting, engaging and performance tracking both written and visual digital content, including launch pages, native ads and all elements of an integrated marketing content campaign.
Minimum 5 years in Television Promotion/Digital Content Production with hands-on experience in creating, publishing and optimizing content on both linear and non-linear platform.
Highly organized and detail-oriented
Intimate understanding of Digital Analytics and is comfortable providing strategic recommendations based on deep dives into the data.
Strong understanding of all digital platforms and SEO principles
Advanced knowledge of Microsoft Office and Adobe products, including PowerPoint, Excel, Photoshop, Illustrator, Outlook, Word Adobe Creative Suite, Adobe Premiere, online publishing tools.
Understands this is a 24-7 business and has the ability and desire to work with a sense of urgency whenever needed within a deadline oriented fast paced environment.
To be considered interested applicants must apply on-line at by uploading a resume file and cover letter. Please reference Job Requisition # 646579BR
Equal Opportunity Employer –Female/Minority/Veteran/Disability/Sexual Orientation/Gender Identity
About Disney ABC Television Group:
Disney/ABC Television Group (DATG) redefines the future of media and entertainment. Delivering compelling creative, great storytelling, ground-breaking technology, high-impact marketing and innovative distribution, DATG offers multiple opportunities to build a career that supports entertaining and informing the world. A key unit of The Walt Disney Company, one of the world's most admired vertically integrated media enterprises, DATG includes global live action and animation entertainment, news, owned television stations, and radio. If you've got a passion to join our team of talented professionals we want to hear your story.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with KTRK Television, Inc., which is part of a business segment we call Disney ABC Television Group.
KTRK Television, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.