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Associate Manager, Digital Product Management

Apply NowApply Later Job ID 982027BR Location Lantau Island, Hong Kong Business Hong Kong Disneyland Resort Date posted Jun. 06, 2022

Job Summary:

The key focus of Associate Manager, Digital Product Management is to drive new and unique guest experience along their journey, both online and offline(in-park) across web, app, and other touchpoints. By collecting, connecting and analyzing the guest data (identity and footprint), to offer different kinds of personalization to our guests in order to sustain a long-term engagement with them.


  • Ideate, design, prioritize, develop & manage digital product projects end-to-end, review with Development team for productization, facilitate the implementation across different Line of Business (LOBs) in achieving the projected business value
  • Conduct data analysis, market research and benchmark, user interview and testing
  • Define data-driven product strategies, suggest new product ideas, improvement areas and formulate into detail requirements and action items
  • Collaborate closely with Development team & Quality Assurance, facilitate the communication with LOBs from junior level to executive level
  • Monitor and support digital products on a day-to-day basis. Follow through incidents’ resolution and change request. Identify potential improvement areas to optimize business operations

Basic Qualifications:

  • Bachelor degree holder majoring in Information Technology, Computer Science, Business Administration or other relevant disciplines with at least 7 years of work experiences
  • Experience in digital product management/design, web/app management, e-business and travel is preferred
  • Good understanding in user profile, reward program, loyalty program, entitlement system.
  • Knowledge of online technology, website and mobile app, user experience.
  • Experience in customer journey analysis, online to offline, omni-channel will be an advantage.
  • Strong analytic skill in web and mobile analytic with an ability to understand online customer behavior
  • Candidates with less experience will be considered as Senior Digital Product Analyst

Additional Information:

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About Hong Kong Disneyland Resort:

Hong Kong Disneyland Resort brings unforgettable, culturally distinctive Disney experiences for guests of all ages and nationalities. Hong Kong is home to the fifth Disney Resort in the world. The city's landscape and vibrant, diverse culture has inspired our Imagineers to create a variety of entertainment that is unique to Hong Kong Disneyland Resort.

Hong Kong Disneyland consists of the following seven themed areas: Adventureland, Fantasyland, Grizzly Gulch, Main Street U.S.A., Mystic Point, Tomorrowland and Toy Story Land. These areas feature themed attractions, entertainment and interactive experiences, restaurants, merchandise shops and refreshment stands. Additionally, there are daily parades and nighttime events. The Resort has three theme resort hotels: Hong Kong Disneyland Hotel, Disney Explorers Lodge and Disney’s Hollywood Hotel.

To date, Hong Kong Disneyland Resort has welcomed millions of Guests. Since 2006, Hong Kong Disneyland has ranked among the top five most popular places to visit in Hong Kong, according to the Hong Kong Tourism Board's annual Statistical Review.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Hongkong International Theme Parks Limited, which is part of a business we call Hong Kong Disneyland Resort.

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