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CopywriterApply Now Apply Later Job ID 621368BR Location New York, New York, United States Business Disney Streaming Services Date posted Dec. 21, 2018
Job Summary:Disney Streaming Services is a business unit within The Walt Disney Company’s Direct-to-Consumer and International (DTCI) segment that oversees all consumer-facing digital video subscription services across the company. Disney Streaming is responsible for developing and operating The Walt Disney Company’s Direct-to-Consumer and International (DTCI) segment that oversees all consumer-facing digital video subscription services across the company. Disney Streaming is responsible for developing and operating The Walt Disney Company’s direct-to-consumer video businesses globally, including the ESPN+ premium sports streaming service, programmed in conjunction with ESPN; the upcoming Disney streaming service, Disney+; and BAMTECH Media, a global leader in direct-to-consumer video streaming products and solutions. In addition to first-party apps, Disney Streaming operates the flagship NHL app and out-of-market package, NHL.TV, in partnership with the National Hockey League. Its core mission is to deliver global audiences the freedom to access content on their terms across any connected device, time or location.
Disney Streaming Services is a place for the creative and the bold. We’re looking for an Associate Copywriter to partner with marketing team members in delivering performance marketing specific copy for Disney entertainment and sports streaming brands.
As Associate Copywriter your responsibilities will include writing and editing original copy for advertising campaigns across our streaming product offerings and maintaining brand consistency across multiple audiences.
The ideal candidate has a passion for sports and top tier entertainment brands and experience in digital and social marketing within an agency or internal marketing teams. Exceptional communication, editing and organizational with a proven track record of bringing campaigns to life across digital and social platforms is a must in a collaborative environment.
Please provide links and/or a portfolio of your published work.
- Write and editing original copy for performance-based marketing campaigns.
- Researching industry-related topics and identifying opportunities
- Leveraging consumer data to identify strategic messaging per audience segments
- Prepare and publish articles that describe our company and products
- Edit and fact-check pieces of content generated by colleagues
- Liaise with Designers to enrich text with visual aids, like images and charts
- Shape language and tone used in sales emails, banners, videos and landing sites
- Audit campaign marketing messaging for consistency and relevance
- Proven work experience as a Copywriter or similar role
- Strong editorial and organizational skills
- Excellent writing and editing skills, with a keen eye for detail
- Hands-on experience with Content Management Systems (e.g. WordPress)
- An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. email, social media posts)
- Solid time-management skills
- Basic keyword search knowledge
- BS in Marketing, Communications, Journalism or relevant field
About Disney Streaming Services:
Disney Streaming Services is responsible for developing and operating The Walt Disney Company’s direct-to-consumer video businesses globally, including the ESPN+ premium sports streaming service; the upcoming Disney subscription video service; and BAMTECH Media, a global leader in direct-to-consumer video streaming products and solutions. Our core mission is to deliver global audiences the freedom to access content on their terms across any connected device, time or location. We serve consumers by bringing the world’s most beloved characters, timeless stories, legendary athletes, and epic sporting events to global audiences through best-in-class direct-to-consumer video services. We strive daily to imaginatively challenge convention with innovative technology that gives consumers the freedom to access content on their terms across any connected device, time or location.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Streaming Services LLC, which is part of a business segment we call Disney Streaming Services.
Disney Streaming Services LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.