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Create Magic and Memories

Marketing Associate, Landing Pages

Apply NowApply Later Job ID 901778BR Location New York, New York, United States Business Disney Streaming Date posted Jan. 12, 2022

Job Summary:

Disney Streaming is seeking a Marketing Associate to help expand and optimize marketing landing page experiences for Disney+ and Star+ in Latin America. Daily activities include:
  • The review of work requests created and assignment in JIRA
  • Utilize established processes to obtain applicable approvals at all levels of development
  • Make updates in the CMS, ensuring requests are completed in a timely manner
  • Work in priority order as determined by Agile methodology
  • Communicate status and roadblocks in daily scrum, interacting with business partners, application vendors, and all internal departments
  • The ability to communicate effectively with resources of all levels, from entry level interns to senior leadership

Responsibilities:

  • Create and update marketing landing pages for Star+ and Disney+
  • Coordinate with regional and local teams to ensure that their requirements are met and content is optimized for local markets
  • Coordinate with the Product Marketing and Marketing Design teams to ensure that assets for marketing landing pages are delivered on schedule and to specification
  • Contribute ideas to the landing page and sign up funnel experimentation roadmap
  • Work with the Marketing Experimentation team to set up, QA, launch, and stop A/B tests
  • Build and maintain strong working relationships with peers on the Paid Media, Product Marketing, Marketing & Experimentation Analytics, Brand Marketing, Localization, Product Development, Program Management, and Creative teams
JOB REQUIREMENTS
  • Drive the execution of Marketing requests across the Marketing, Local and Legal·
  • Partner with and motivate a diverse team of people
  • Flexible schedule with the ability to ensure accountability for the operation of websites that are functional 24/7; this includes serving as on-call on a scheduled basis, and could include at times responding to emergent situations when not the scheduled on-call
  • Clearly organize and forecast deliverables and dependencies
  • Ensure proactive scheduling of all aspects of requests and on time deliverables within estimated duration and resources
  • Manage the full life cycle of operational requests from requirements through launch
  • Juggle day-to-day tasks and have in-depth involvement to allow for early identification of potential challenges
  • Monitor request scope and execute change control when additional requests for features or functionality are made
  • Escalate situations that may require leadership intervention and be able to communicate risks and thoughtful recommendations
  • Provide weekly status reports and regular updates to leadership
  • Proactively identify any risk or conflicts based upon creative, technology or business factors
  • Proactively look for solutions to implement requests in a more efficient manner
  • Escalate situations that may require leadership intervention and be able to communicate risks and thoughtful recommendations
  • Provide weekly status reports and regular updates to leadership
  • Proactively identify any risk or conflicts based upon creative, technology or business factors
  • Proactively look for solutions to implement requests in a more efficient manner

Basic Qualifications:

  • Bachelor’s degree or significant work experience
  • Minimum 2 years experience working with content management systems and building websites, including daily updating of copy and images for sites, building out new pages, and troubleshooting
  • Experience with planning and executing A/B tests in Optimizely or other enterprise experimentation platforms
  • Experience within Growth Marketing & Experimentation
  • Experience with digital marketing campaigns
  • Experience in Agile, Kanban, and continuous integration processes
  • Experience with CSS and Javascript
  • Experience working directly with clients, business partners, and guests/customers
  • High emphasis on user experience with a drive to create and maintain a premium online experiences
  • Able to partner with multiple stakeholders to manage their expectations, gain their acceptance and trust and achieve high client satisfaction ratings
  • Able to deliver under extreme deadlines and intense business environment
  • Able to understand and clearly communicate technical information to non-technical people
  • Basic understanding of the software development process, particularly as it relates to web-based applications
  • Strong verbal and written communication skills
  • Great organizational skills
  • Ability to thrive under pressure in a fast-paced work environment
  • Proficient in agile methodologies and working knowledge of Jira/Confluence
  • Attention to detail, with an ability to identify risks and issues and quickly recommend and implement solutions
  • Strong communication and presentation skills
  • Self-motivated, with a drive to exceed expectations

Preferred Qualifications:

  • Experience supporting globally distributed stakeholders
  • Experience working on a subscription-based business
  • Experience with marketing SVOD services and content
  • Fluent in Spanish

Required Education

  • BA/BS degree or equivalent business and operational experience

Additional Information:

Imagine a career with an organization that brings smiles to millions every day. Imagine working with people whose passion for what they do is simply indescribable. We are The Walt Disney Company, live with a rich legacy of innovation, entertainment, and lifelong memories. With our vast array of both businesses and professionals, you’ll have the opportunity to join a team that’s beloved around the world, and to find out how it feels to love what you do. We invite you to discover for yourself why a career with Disney is the opportunity you‘ve been looking for.

Disney Streaming is an equal opportunity employer – Female/Minority/Veteran/Disability. Our goal is to create an inclusive workplace for all.


About Disney Streaming:

Comprised of the Company’s international business units and various direct-to-consumer streaming services, Disney Media & Entertainment Distribution (DMED) aligns technology, media distribution and advertising sales into a single business segment to create and deliver personalized entertainment experiences to consumers around the world.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Streaming Services LLC, which is part of a business segment we call Disney Streaming.

Disney Streaming Services LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

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