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Sr Manager, Digital Experiences

Apply Now Apply Later Current TFCF Employees and Freelance / Contractors Apply Here Job ID R10013029 Location New York, New York, United States Business National Geographic Date posted Dec. 07, 2021

Job Summary:

OVERVIEW OF THE COMPANY

National Geographic

National Geographic Partners LLC (NGP), a joint venture between Disney and the National Geographic Society, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels (National Geographic Channel, Nat Geo WILD, Nat Geo MUNDO, Nat Geo PEOPLE) with National Geographic’s media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children’s media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. Furthering knowledge and understanding of our world has been the core purpose of National Geographic for 131 years, and now we are committed to going deeper, pushing boundaries, going further for our consumers … and reaching millions of people around the world in 172 countries and 43 languages every month as we do it. NGP returns 27 percent of our proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education.

JOB DESCRIPTION

The Nat Geo Media Digital Ecosystem Team is responsible for the distribution and amplification of National Geographics award-winning digital and social content around the world.

Working in close collaboration with Marketing and Technology, this team oversees Nat Geo’s websites, apps, and social media channels. It delivers digital products, experiences, and social content that inspire, inform and engage consumers through exceptional digital storytelling.

The Digital Ecosystem Team’s objectives are to support NG Media’s five-year plan to pivot to a digital-first organization and publisher. We have clear KPIs — grow our addressable audience, grow our subscriber base, and increase profitability — that we support by providing an experience that streamlines the path from strangers to friends, friends to subscribers, and subscribers into fans.

The Sr Manager for Digital Experiences is the business owner for all Nat Geo’s owned and operated digital consumer touchpoints worldwide. This role will oversee the global execution of our business strategy to drive the acquisition, engagement, and retention of our customers across multiple teams.

Responsibilities:

This person will report to the VP of Digital Ecosystem, but its responsibilities expand to support the entire NG Media team, including our Editorial team. The person’s major focus will be:

  • Lead the strategy and execution of the technology priorities and roadmap for all National Geographic digital consumer touchpoints worldwide.

  • Work with Marketing, Editorial, and Technology teams to identify and drive National Geographic to the forefront of digital storytelling among its competitors.

  • Identify new consumer segments, develop, launch and manage new products that can drive recurring revenue relationships with consumer currently not interested in National Geographic.

  • Improve the user experience journey to drive unknown users to known user and into subscribers.

  • Lead a team of direct reports responsible for the business management of existing products, new products, and subscriber experience.

  • Work in very close collaboration with the DMED Technology team to set the business vision, prioritize our business requirements, and oversee the timely execution of our technology needs.

Qualifications:

  • Minimum of 7 years of relevant experience in digital marketing

  • Track record of collaborating with a large and varied group of cross-functional teams and partners to tackle ambiguous problems and make forward progress.

  • Candidate must demonstrate strong working knowledge on consumer experience management.

  • Obsession with developing customer-centered solutions.

  • Proven track record of presenting to and influencing senior management.

  • Demonstrated ability to lead by influence multiple, complex teams spread across the organization.

  • Excellent verbal and written communication skills at all levels of an organization with the ability to present complex data, influence others, and build relationships.

  • Passion and commitment to diversity and inclusion inviting diverse perspectives, promoting and inclusive work environment

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.



About National Geographic:

National Geographic Partners LLC (NGP), a joint venture between Disney and the National Geographic Society, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels (National Geographic Channel, Nat Geo WILD, Nat Geo MUNDO, Nat Geo PEOPLE) with National Geographic’s media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children’s media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. Furthering knowledge and understanding of our world has been the core purpose of National Geographic for 131 years, and now we are committed to going deeper, pushing boundaries, going further for our consumers … and reaching millions of people around the world in 172 countries and 43 languages every month as we do it. NGP returns 27 percent of our proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with National Geographic, which is part of a business segment we call National Geographic.

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