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Sr Product Manager, Audience

Apply NowApply Later NOTE: We have a new application system, please create a new account if you have not done so yet when applying. Job ID 7112927820220130 Location San Francisco, California, United States Business Disney Media & Entertainment Distribution Date posted Jul. 29, 2022 Flex Type Hybrid

- This role is considered hybrid, which means the employee will work a portion of their time on-site from a Company designated location and the remainder of their time remotely.

Job Summary:


Disney Streaming's Data team is seeking a Product Manager, Audience Data who will be an exceptional addition to our growing product team. This role will lead and support a team of skilled data product managers, responsible for delivering audience data products and solutions for Disney Streaming's needs. The ideal candidate will construct and execute sophisticated, interlocking product solutions, as well as lead audience data integrations. We are looking for someone with a background working both inside and outside the organization who will help deliver results for viewers, partners, and internal marketing teams. We are looking for someone who can form fantastic relationships across all levels of the organization and is recognized as a problem solver who looks to elevate the work of everyone around them. If you love data, DMPs and creating products and capabilities to redefine data and how it is utilized, this is a phenomenal role!

What You'll Do:

  • Take on global Disney Streaming audience onboarding integrations and syndication, develop DMP future plans and build audience roadmap for data products and capabilities aligned to organizational and business goals

  • Build relationships with key technology and business teams, vendors to ensure success across APAC, EU and LATAM countries

  • Partner with Analytics, Data Science, Data Engineering, Data Architecture, Data Quality & Governance, Product Design, and Technical Program Management team members to develop, test, and deliver high audience insights products and features

  • Lead and drive teams on all business readiness activities, including product planning, sequencing, testing, user education, rollout, iteration, and support 

  • Develop detailed product specifications, user stories, acceptance criteria, and success measures

  • Ability to identify risks, resolve key blockers, and establish appropriate resolution paths

  • Ability to fill in gaps across roles and functions as needed, performing as an adaptive problem solver

  • Ability to champion a collaborative work environment that cultivates shared understanding, transparency, autonomy, innovation, and continuous learning

Key Qualifications:

  • Minimum of 3+ yrs in product management experience with building and delivering successful data products and capabilities

  • Knowledge and experience with audience segments generation, marketing campaign management and systems is critical (Facebook, Google integrations, Ad campaign management, Identity & User matching methods, web tagging, mobile SDKs & ID tracking etc.)

  • Experience working with different identity models, leveraging varying signals to improve User matching cross domain

  • Experience with leveraging data to generate Audience Insights to support Marketing campaign planning

  • Planning acumen and proven ability to break down work and define an MVP, as well as subsequent iterations

  • Highly analytical and collaborative qualities with strong technical, strategic and problem-solving skills

  • Experience and comfort solving problems in an ambiguous environment where there is constant change. Have the tenacity to thrive in a dynamic and fast-paced environment, inspire change, and collaborate with a variety of individuals and organizational partners

  • Experience demonstrating leadership, self-motivation, accountability, and being standout colleague

  • Managing large scale implementation of data sets including - data ingestion, integration and reporting tools experience


  • Shown experience in video streaming and OTT

  • Experience with ThoughtSpot, Tableau or other visualization tools

  • Experience or knowledge of basic programming and DB's technologies (SQL, Python, Cassandra, MongoDB, Redis, Couchbase, Oracle, MySQL, Teradata)

Required Education:

Undergraduate Degree in Engineering, Math, Science, Finance, Economics or similar. 

Preferred Education:

Advanced CS degree, MBA or MS in a Product or Project Management related program is preferred.


Additional Information!:


About Disney Media & Entertainment Distribution:

Comprised of the Company’s international business units and various direct-to-consumer streaming services, Disney Media & Entertainment Distribution (DMED) aligns technology, media distribution and advertising sales into a single business segment to create and deliver personalized entertainment experiences to consumers around the world.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Streaming Services LLC, which is part of a business we call Disney Media & Entertainment Distribution.

Disney Streaming Services LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

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