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Create Magic and Memories

Social Media Copywriter, Star+

Apply NowApply Later Job ID 818691BR Location São Paulo, São Paulo, Brazil; São Paulo, Brazil Business Disney Streaming Date posted Oct. 14, 2021

Job Summary:

This role will be part of the Social Engagement & Content Marketing team, which is developing an in-house operation and leading the way on the digital transformation of the company.
This role will oversee the creative strategy of Star+.


1. Lead the creative strategy for key social accounts of the company. This goes from developing the voice of an account to executing it through the every day operation and editorial calendar development.
2. Develop big digital ideas for campaigns with disruptive concepts.
3. Work closely with the Creative team (artists, designers, motion graphics designers, etc) for content production and bringing ideas to life.
4. Deliver a robust tentpole of high quality content every week.
5. Develop copy for all platforms and contribute with community managers on managing content strategy.
6. Help with translations and localization of content from English and Spanish to Portuguese.

Basic Qualifications:

  • Required Tenure: 3 years experience as social media copywriter or as a digital media specialist.
  • Preferred Industries: Marketing, Digital Marketing, Advertising or PR.
  • Required leadership experience: None
  • Other: Required experience working with Spanish speaking teams.

Preferred Qualifications:

  • Skills / key Competences:
    • Heavy user on social media
    • Creative thinking
    • Attention to detail and ability to multitask
    • Excellent writing skills
    • Critical thinking and problem solving
    • Analytical thinker
    • Team player
    • Great interpersonal and communication skills
    • Good understanding of social media trends and KPIs
    • Passionate about sports is a plus
  • Technical / specific expertise:
    • Social Media tools such as Sprinklr, Socialbakers, FB Creator Studio, Power editor, etc.
    • Basic Adobe Photoshop, Illustrator and Premiere skills
    • Advanced Microsoft Office skills

Required Education

  • Minimum: Bachelor's degree in Marketing, Digital Marketing, Advertising or PR.

About Disney Streaming:

Comprised of the Company’s international business units and various direct-to-consumer streaming services, Disney Media & Entertainment Distribution (DMED) aligns technology, media distribution and advertising sales into a single business segment to create and deliver personalized entertainment experiences to consumers around the world.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company (Brasil) Ltda., which is part of a business segment we call Disney Streaming.

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