助理经理, 市场 at DISNEY Skip Navigation
The Walt Disney Company: Be Part of the Story

Be Part of the Story

助理经理, 市场

Apply Now Apply Later Job ID 712954BR Location Shanghai, Shanghai Municipality, China (Mainland) Business 上海迪士尼度假区 Date posted Dec. 06, 2019

Job Summary:

上海迪士尼度假区市场营销团队正在寻求一位数字营销人才。如果您对数字营销充满热忱,并且在以往工作中做出出色业绩,欢迎您加入我们团队。您将主要负责上海迪士尼度假区在第三方平台上的活化执行、内容营销策划与传播。您将向经理, 市场部汇报,工作地点在上海迪士尼度假区。

Responsibilities:

  • 管理定期(例如每周,每月等)报告的编制和分发
  • 根据消费者社交、生活及旅行计划行为特性,并且根据第三方平台及渠道合作伙伴等(或新出现的以内容为导向的社交平台)的独特属性,定制开发并活化优秀的内容
  • 策划并执行有创意的消费者互动活动,活化内容创作及传播
  • 管理自媒体及第三方合作供应商,策划并开发高质量的内容或活动。
  • 根据需求支持乐园活动的宣传
  • 与各部门紧密合作以达成最佳目标。
  • 关注了解数字及社交媒体的最新趋势,并能及时运动到工作当中。
  • 支持团队的整体策略,对创作内容作分析、预算管理。

Basic Qualifications:

  • 具备5年工作经验,其中至少3年以上数字营销,特别是线上推广经验。
  • 热爱互联网和数字营销,善于发现消费者痛点,挖掘需求,并能够根据市场洞察发展出营销创意策划。
  • 有互联网产品意识,用推广产品的思维管理每一个线上推广项目
  • 有项目管理经验,可以合理安排时间并同时负责多个项目
  • 具备卓越的人际交往和沟通能力,能够与内外部合作伙伴协同合作
  • 思维敏捷,有较强的网络热点把控能力,容易接受新鲜事物;
  • 具备诚信与职业道德
  • 具有良好的表达能力,并能熟练使用PPT

Preferred Qualifications:

  • 市场传讯、旅游行业、数字营销背景优先
  • 敏锐的商业头脑,能发现机遇并将资源整合到市场计划中以推进业务目标的达成。
  • 自我驱动型,在项目管理方面有经验,能同时胜任多种任务并进行有序处理。
  • 对社交趋势、热点话题能进行快速反应,能结合到传播策略中并予以体现。
  • 能力全面,具有开拓精神,对建立和发展一个全新品牌充满热情
  • 对迪士尼品牌充满热情,相信梦想的力量

Additional Information:

Keyword: SHDRprofessional

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

It is the policy of the Company to provide equal opportunity for all employees and applicants for employment without regard to race, religion, color, sex, family status, sexual orientation, national origin, age, marital status, covered veteran status, mental or physical disability, pregnancy, nationality/ethnicity, migrant worker status, carrier of infectious diseases status, or any other category of persons to the extent provided by law. This policy extends, but is not limited, to recruitment and employment, promotion, demotion, transfer, layoff, termination, rate of pay, and other forms of compensation, education, and training.

Apply Now Apply Later

Watch Our Jobs

Sign up to receive new job alerts and company information based on your preferences.

Specify LocationsContact Information

Submit