Bilingual Paid Search Activation
Apply Now Apply Later Job ID 10095098 Location Celebration, Florida, United States Business Disney Experiences Date posted Sep. 06, 2024Job Summary:
“We create happiness.” That’s our motto at Walt Disney Parks and Resorts. And it permeates everything we do. At Disney, you’ll help encourage that magic by enabling our teams to push the limits of entertainment and build the never-before-seen! Are you ready to join this team and make your impact?
Job Summary
As a Paid Search Manager II for Disney Experiences (DX), you will lead strategy development, campaign execution, analysis, and reporting for some of the most recognizable brands in the world. The objective of this position is to develop search engine marketing and other content discovery channel initiatives to meet business goals in both domestic and international markets. This role is an expert in Google Ads and Microsoft Ads while also having a solid working knowledge of YouTube. You will report to the Customer Engagement Associate Manager – Paid Search.
Position Responsibilities
- Develop and manage the multi-campaign strategy for a DX property for several search and content discovery channels
- Perform daily management of multiple large-scale Paid Search and Auction Media campaigns which include launches, budget management, bid management, tracking and reporting, and beta program testing
- Lead testing and innovation efforts across our team
- Develop presentations and showcase results and important insights to executives and other company partners
- Foster relationships with partners and provide insights and recommendations on international marketing strategies based on market conditions
- Manage the daily tracking process to ensure spending and performance levels are pacing to meet expectations
- Manage projects based on urgency and importance
- Develop and distribute detailed reports that summarize the performance of your assigned accounts
- Work with the team to establish processes to improve performance for our partners
- Stay current on the Search & Programmatic Media industry and propose and implement new ideas to enhance campaign tactics
Basic Qualifications
- 5+ years managing search engine marketing for a high-volume consumer website
- Excellent working knowledge of Paid Search marketing
- Data analysis experience and ability to translate results into actionable insights
- Knowledge in the following interfaces and tools: Google Ads, Google Ads Editor, Microsoft Ads, Microsoft Ads Editor, Adobe Analytics
- You have strong communicative abilities and experience addressing senior leadership
- Experience using third-party bid management tools such as Google SA360, Adobe Ad Cloud, or Skai
- Native or bilingual fluency in Spanish or Portuguese (written and spoken)
Education
- Bachelor's degree or equivalent experience
Additional Information
Benefits and Perks:
Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.
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About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Destinations, LLC, which is part of a business we call Disney Experiences.
Disney Destinations, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.