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Disney Consumer Products Global Brand Commercialization Intern, Spring 2025
Apply Now Apply Later Job ID 10102766 Location Celebration, Florida, United States Business Disney Experiences Date posted Oct. 30, 2024Job Summary:
About the Role & Program
Disney Consumer Products (DCP) brings the magic of Disney’s beloved stories, franchises, and characters to families and fans worldwide. From toys to apparel, books to games, our global organization has a profound impact on The Walt Disney Company and the global markets in which we operate. With a portfolio of renowned franchises including Disney, Pixar, Marvel, 20th Century Studios, National Geographic, and Star Wars, we are a worldwide industry and category leader delivering innovative products that entertain and inspire!
If selected for this role, you will report to the Manager of Global Brand Commercialization. This exciting internship is a full-time, six-month commitment in the Orlando, FL area from January 2025 to June 2025.
What You Will Do
As an intern, you will support the execution of multiple Disney and Pixar franchise strategies and visions across DCP and assist with the day-to-day development and implementation of franchise playbooks. You will act as a liaison between Regional Brand Commercialization, Publishing, and Games teams, providing updates on franchise developments and tool availability. We lead all aspects of brand management to support beloved properties and storytelling – everything from Mickey Mouse to Disney Princesses and Toy Story to Encanto!
On any given day, you might:
- Proficiently build and update presentation materials using PowerPoint and Keynote
- Build and monitor internal team resource tools by franchise, including guidelines and reference documents, calendars, and program assets to aid in overall brand management
- Develop marketing materials, including one-pagers, brand decks, sizzles, and product updates supporting our sales, marketing, and franchise management efforts
- Analyze and interpret financial and consumer research data
- Conduct competitive analysis and research, providing regular updates and insights to the team
- Coordinate and track the internal marketing approval process, ensuring compliance with company guidelines
- Schedule and coordinate team meetings, build agendas, distribute meeting notes, and follow up on action items as needed
- Collaborate with Category and Asset Operations teams to acquire accurate product images and creative updates to support filmmaker meetings, presentations, PR requests, and more
- Handle content updates, including generating attendee lists, scheduling, and other logistics for screenings
Required Qualifications & Skills
- Self-starter, motivated, proactive, diligent, flexible
- Excellent interpersonal, attention to detail, and presentation skills
- Ability to lead projects and balance multiple timelines
- Excellent communication (verbal and written) and partnership skills
- Resourceful, innovative, and adaptable to change
- Strong digital literacy (Excel, PowerPoint, Word, Keynote)
Education
- Be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) before participation in the internship program OR must have graduated from a college/university within 6 months at the time of application posting OR currently participating in a Disney College Program or Disney Internship.
- Undergraduate students currently enrolled in their senior year, or graduated within the past six months majoring in marketing, business, communications, public relations, or other related field
Eligibility Requirements & Program Information
Candidates for this opportunity MUST meet all of the below requirements:
- At least 18 years of age
- Possess unrestricted work authorization
- Have not completed one year of continual employment on a Disney internship or Program
Additional Information
- Must be in compliance with The Disney Look appearance guidelines while at work
- The approximate dates of this internship are January 2025 - June 2025
- Full availability is required to work full-time hours (approximately 40 per week) for the duration of the internship, including possible evenings and weekends if necessary
- Being able to provide own housing and reliable transportation to/from work is required
- Limited housing opportunities may be available for Florida-based Disney Interns through American Campus Communities, for more information click here
- Strong candidates may be invited to complete a phone interview. We highly encourage applicants to print a copy of this role description for reference if they are selected to move forward in the interview process. This information will not be accessible once the posting is closed.
About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Consumer Products, Inc., which is part of a business we call Disney Experiences.
Disney Consumer Products, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.