Senior Manager, Softlines Apparel
Apply Now Apply Later Job ID 10143088 Location Glendale, California, United States Business Disney Experiences Date posted Feb. 20, 2026Job Summary:
At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives. From fashion apparel and accessories to toys, games, books, and more, our team brings beloved brands and franchises to life through products and experiences found worldwide—including Disney Store e-commerce, Disney Parks, and leading domestic and international retailers.
Be Part of the Story as the Senior Manager, Softlines Apparel at The Walt Disney Company. In this role, you will oversee the fashion apparel business across key licensees in the North America market, driving strategic growth and commercial success. This position is responsible for developing and leading apparel programs aligned with franchise strategies, retail partners, and consumer trends, while also managing and mentoring a high-performing team.
The Senior Manager, Softlines Apparel will report to the Director, NAM Softlines.
This is a Full-Time role.
What You Will Do:
- Develop strategic growth opportunities for assigned licensees within Fashion Apparel, including men’s, women’s, kids’, and seasonal programs
- Build strong, team-oriented relationships with peers and key global and regional partners to drive new business and cross-category or cross-franchise opportunities
- Own responsibility for the apparel line of business, including development and presentation of annual operating plans, setting team objectives and priorities, and delivering quarterly revenue forecasts and business insights
- Identify new business models, distribution opportunities, and incremental revenue streams across wholesale, specialty, and mass retail channels
- Provide business vision and set strategic direction for new and existing apparel licensees, including deal negotiation and development of long-range growth plans aligned with consumer insights, retailer strategies, and regional priorities
- Manage day-to-day relationships with licensees, including onboarding, contract negotiation, line reviews, issue resolution, approvals, and promotional support
- Research and analyze the competitive landscape, including fashion trends, consumer behavior, retail dynamics, and industry innovation to inform strategic decisions
- Proactively partner with internal Marketing, Communications, and Social Media teams to drive awareness, storytelling, and demand for apparel product lines
Required Qualifications & Skills:
- Minimum 7 years of related experience (licensing, business development, account management, buying, merchandising, or apparel-focused roles)
- Excellent leadership, interpersonal, communication, and presentation skills
- Strong experience with financial forecasting, budgeting, and long-range planning
- Proven ability to build relationships, collaborate cross-functionally, and influence at all levels, both internally and externally
- Analytical, negotiation, and strategic thinking skills
- Ability to work independently while managing multiple initiatives and priorities simultaneously
- Self-starter with an entrepreneurial mindset; proactive, dependable, and comfortable operating in a fast-paced environment
- Ability to travel domestically and/or internationally required
Preferred Qualifications:
- Experience within Fashion Apparel, Accessories, or Softlines licensing is preferred
Education:
- Bachelor’s degree or equivalent experience is required
Additional Information:
Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.
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The hiring range for this position in Glendale, CA is $139,200 to $186,600 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Consumer Products, Inc., which is part of a business we call Disney Experiences.
Disney Consumer Products, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.