Senior Brand Commercialisation Manager
Apply Now Apply Later Job ID 10106405 Location London, United Kingdom Business Disney Experiences Date posted Nov. 22, 2024Job Summary:
Senior Brand Commercialisation Manager
Are you passionate about building iconic brands and driving commercial success? Disney Consumer Products (DCP) is seeking a dynamic Senior Brand Commercialisation Manager to contribute to the growth and optimisation of Marvel and 20th Century, Lucas and/or Marvel franchises across the EMEA region. This role is integral in shaping strategies, creating opportunities, and collaborating with diverse teams to bring our brands to life for millions of consumers.
This role will require you to be onsite 4 days a week
Key Responsibilities:
- Strategic Brand Development - Translate global brand strategies into actionable EMEA initiatives by leveraging consumer insights, financial analysis, and market trends.
- Collaboration & Alignment - Partner with teams across Marketing, Retail, Creative, and Finance to align on strategies and ensure successful execution of brand plans.
- Performance Tracking - Track and analyse brand health KPIs and financial performance, ensuring timely course corrections to achieve targets.
- Market Opportunity Identification - Identify white space opportunities through detailed franchise analysis, consumer segmentation, and category insights.
- Brand Communication - Drive the communication and mobilisation of brand plans, internally and externally, to support sell-in efforts and foster strong partnerships.
Experience Required:
- Proven Expertise - Strong experience in brand management, commercial licensing, or marketing within physical and digital landscapes.
- Collaborative Leadership - Demonstrated ability to influence and lead cross-functional teams and senior stakeholders to achieve shared goals.
- Data-Driven Decision Making - Proficiency in financial analysis and leveraging data to inform strategy and drive revenue growth.
- Agile Problem-Solving - Comfortable navigating ambiguity and high-pressure situations with a solutions-focused mindset.
- Consumer and Market Insight - Deep understanding of consumer behaviour, market dynamics, and category trends across the EMEA region.
The Perks
- 25 days annual leave
- Private medical insurance & dental care
- Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
- Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
- Excellent parental and guardian leave
- Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED, and our Mental Health & Wellbeing Group, TRUST.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.
About Disney Experiences:
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Disney shines in the travel industry with six resort destinations in the United States, Europe and Asia; a top-rated cruise line; a popular vacation ownership program; and an award-winning guided family adventure business. Plus, Disney's global consumer products operations include the world's leading licensing business; the world's largest children's publishing brands; one of the world's largest licensors of games across all platforms; and Disney store locations around the world and on the web.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with The Walt Disney Company Limited, which is part of a business we call Disney Experiences.
The Walt Disney Company Limited is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.