Principal Product Manager- Monetization
Apply Now Apply Later Job ID 10152680 Location San Francisco, California, United States / Santa Monica, California, United States / Los Angeles, California, United States Business Disney Entertainment and ESPN Product & Technology Date posted Jun. 10, 2026Job Summary:
Technology is at the heart of Disney’s past, present, and future. Disney Entertainment and ESPN Product & Technology is a global organization of engineers, product developers, designers, technologists, data scientists, and more – all working to build and advance the technological backbone for Disney’s media business globally.
The team marries technology with creativity to build world-class products, enhance storytelling, and drive velocity, innovation, and scalability for our businesses. We are Storytellers and Innovators. Creators and Builders. Entertainers and Engineers. We work with every part of The Walt Disney Company’s media portfolio to advance the technological foundation and consumer media touch points serving millions of people around the world.
Here are a few reasons why we think you’d love working here:
Building the future of Disney’s media: Our Technologists are designing and building the products and platforms that will power our media, advertising, and distribution businesses for years to come.
Reach, Scale & Impact: More than ever, Disney’s technology and products serve as a signature doorway for fans' connections with the company’s brands and stories. Disney+. Hulu. ESPN. ABC. ABC News…and many more. These products and brands – and the unmatched stories, storytellers, and events they carry – matter to millions of people globally.
Innovation: We develop and implement groundbreaking products and techniques that shape industry norms, and solve complex and distinctive technical problems.
Product Management is responsible for driving the overall user experience, feature strategies and concepts, and engagement paradigms for Disney Entertainment & ESPN's global portfolio of consumer-facing streaming and digital products – including Disney+, Hulu, ESPN, ABC, ABC News, Nat Geo, Marvel, and Star Wars.
About the Role
We’re looking for a Principal Product Manager to lead the strategy, evolution, and growth of our subscription plans and tiering ecosystem, as well as new monetization opportunities.
You’ll help drive the vision and roadmap for plans, packaging, and pricing-adjacent experiences, helping ensure we deliver the right products and features to customers. This role sits at the intersection of consumer behavior, growth strategy, monetization, and product experience.
The ideal candidate combines strong product instincts with analytical rigor and has deep experience driving growth in subscription, marketplace, or consumer technology businesses.
What You’ll Do
Define and execute the long-term strategy for subscription plans and tiering, and evaluate new monetization opportunities.
Drive plan portfolio evolution across tiers and plans, including students plans and emerging offerings
Build differentiated experiences tailored to distinct consumer segments, behaviors, and willingness-to-pay profiles
Partner with Pricing, Finance, Data Science, and Other Product teams to optimize our offering.
Translate user insights, market trends, and behavioral data into clear product opportunities and prioritization decisions
Define success metrics and own experimentation frameworks to evaluate customer and business impact
Collaborate closely with Engineering, Design, Research, and Analytics teams to deliver high-impact customer experiences at scale
Balance customer value, revenue outcomes, operational complexity, and platform scalability in product decisions
Influence executive stakeholders with clear communication, strategic thinking, and data-informed recommendations
Stay current on industry trends across streaming, subscriptions, creator ecosystems, and digital consumer products
What We’re Looking For
10+ years of product management experience building and scaling consumer-facing digital products
Strong experience in subscriptions, monetization, growth, pricing & packaging, membership programs, or marketplace ecosystems
Proven track record driving measurable business outcomes such as subscriber growth, conversion, retention, engagement, or revenue expansion
Deep understanding of experimentation, A/B testing, customer segmentation, and lifecycle optimization
Strong analytical skills and comfort working with data to inform product strategy and prioritization
Experience leading cross-functional initiatives across Product, Engineering, Design, Analytics, Finance, and Marketing
Ability to simplify complex problems and align teams around a clear product vision
Excellent communication and stakeholder management skills, including experience presenting to senior leadership
Customer-obsessed mindset with strong product intuition and attention to user experience details
Experience working in streaming, media, entertainment, SaaS, fintech, marketplaces, or subscription-based businesses is strongly preferred
Nice to Have
Experience managing multi-tier subscription ecosystems across international markets
Familiarity with pricing strategy, promotions, billing systems, or commerce platforms
Experience with personalization, recommendations, or machine learning-driven growth systems
Why This Role Matters
- Plans and tiering are central to how customers experience value and how the business grows sustainably. This role will shape how millions of customers experience our products over time.
- You’ll have the opportunity to drive highly visible initiatives, influence strategy, and build experiences that directly impact customer satisfaction, retention, and long-term growth.
#Disneytech
The hiring range for this position in San Francisco, California is $206,400 to $276,700 and Los Angeles, CA is $171,600 - $230,100 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Entertainment and ESPN Product & Technology:
At Disney Entertainment and ESPN Product & Technology, we’re blending imagination and innovation to reimagine the ways people experience and engage with the world’s most beloved stories and products. Our work is wide-ranging and deeply sophisticated. We create amazing experiences, transform the future of media, and build products and platforms that enable the connection between people everywhere and the stories and sports they love.
Disney’s ability to marry world-class technology with one-of-a-kind creativity makes us unique. It is at the heart of our past, present, and future. We are Storytellers and Innovators. Creators and Builders. Entertainers and Engineers.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Entertainment & Sports LLC, which is part of a business we call Disney Entertainment and ESPN Product & Technology.
Disney Entertainment & Sports LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
We will consider for employment qualified applicants with criminal histories consistent with applicable law.
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