Director, Content Strategy

SUMMARY

Disney’s DTC Content Partnerships team is seeking a strategic and analytical leader who will be an exceptional addition to our team. In this role, you will report directly to the VP of Content Partnerships Strategy & Analysis and be an integral part of the group responsible for leading strategic, operational, and analytical projects across the DTC Content organization. You will be responsible for providing a data-driven perspective on DTC’s content portfolio to inform key business decisions, surface opportunities, and develop recommendations to drive content strategy and decision making. You will be blending quantitative output with a strong subjective filter to create meaningful insights, all at a breakneck pace. The right person for this role is a self-starter with exceptional analytical abilities, a passion for operational rigor, and a demonstrated ability to drive business value through analytics. If you’re eager to shape DTC’s content strategy in an ever-evolving streaming space, then this is the job for you!

What You'll Do

• Develop and lead the vision behind operational processes and best practices, leveraging AI and other tooling to drive measured improvements in operational efficiency
• Partner with Content Leadership and DTC cross-functional stakeholders (e.g., CP&A, Disney+ Programming, Data) to synthesize and package audience and viewership insights for DTC leadership, guiding the overall development and execution of DTC’s content strategy
• Lead complex analyses across key content metrics and behavioral insights, synthesizing data and insights into materials with actionable recommendations that are suitable for business leads to make informed decisions
• Drive communications, collaboration, and partnership between DTC and internal content studios, with a focus on translating data into actionable insights for creatives
• Collaborate with leaders across TWDC (e.g., Marketing, Product, PR, Distribution, Finance, Legal, Operations) to represent the Content perspective and drive cross-functional initiatives

WHAT TO BRING

• Bachelor’s Degree in a quantitative or business-focused field, or equivalent work experience
• 12+ years of experience in analytics, strategy, and/or business operations, preferably within the media or technology sectors
• Proven leadership skills across junior and mid-level teams, with a successful track record of team building and developing talent
• Operational rigor, with specific focus on prioritization, project management and driving progress forward under pressured timelines; experience with AI tools to drive operational efficiency a plus
• Exceptional spreadsheet and presentation building skills (Google Slides/Spreadsheets, Excel)
• Highly proficient in data visualization and utilizing data to drive decision-making, with ability to connect business requirements to analytics techniques; familiarity with statistical modelling and querying a plus
• Refined communication skills with an effortless ability to tailor messages for both business and technical audiences; experienced in delivering presentations to executives/external audiences
• Acute ability to maintain both a meticulous attention to detail as well as a big-picture strategic mentality
• Passion for entertainment, TV and technology with a deep knowledge of the evolution of the digital/media industries

The hiring range for this position in Santa Monica, CA is $188,400 to $252,600 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.